Alumni Engine
Research tool for a medical school dean. Surfaces who to reach out to and why, so every engagement lands meaningful, never mass. Five minutes instead of a full day.
Built for the dean of a medical school
Scotty Ledell
Bridge the gaps with you. Build the tools that get it done. Scale what works. Time back for the work that actually matters.
Systems Architect & Builder
Integrator
27 years in the field, now building the tools
Currently Building
The Scoop
Inventory tool with voice and photo input. Talk into your phone or snap a shelf, the system parses the count, the items, and what's running low. Days of paper and spreadsheet inventory become minutes.
Built for Rich Farm, an OC ice cream shop
Bid Buddy
Real-time auction decision support. Pulls live comps, flags troubled years and known issues, and tells the buyer what to bid before the gavel drops. Stops overpaying before it happens.
Built for dealers and wholesale buyers
Social Analytics
Dashboards that show what is actually working on your social, and what to do next. Audit-grade methodology (HypeAuditor, Hootsuite). Built so you can act, not just look.
Built for business owners who run their own social
Switch
Voice tool that turns 60 seconds of voice memo into the work. Captions, event recaps, donor thank-yous, agenda drafts, a sparring partner that knows you. Talk into your phone on the drive home, the work is ready by morning.
Built for Roland Trudell, @supportlocal.oc
What I Believe
AI creates leverage. Real, measurable leverage. The kind that lets one person do what used to take a team. The kind that gives a small business access to the same thinking tools as a Fortune 500.
Always do the right thing. Even when it's inconvenient. Especially then.
How I Work
I sit with the challenges you already see, and I look for the ones you don't. I'd rather show you a tool running than explain why it should work in theory.
The model is simple. Find the gap. Build, integrate, or implement the fix. Hand it over.
I push back until it's right. Even on myself.
I build and ship. I don't pitch.
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